Style is the ability to appear without regard to strategies. Without the wow. Because our true wow factor is perceived by the beholder through our spirit, not through our appearance. So, style is the essence. While how we appear is the meaning of ourselves. Of our persona. Of our image. Striking a balance between these two values is what makes us memorable forever. However, anyone seeking style through appearance will never encounter this magical quality that makes certain people eternal. Their thoughts. Their words.